As we prepare for the International Shopper Insights in Action event in October, we would like to offer you a chance to spend this transitional time of year preparing your minds for the road ahead as well. In addition, we would like to thank you for being part of our thriving Shopper Insights in Action community: attending our events, reading this blog, sharing with us on Facebook, making our LinkedIn Group 10,400-members strong, and chatting with us on Twitter.
Dr. A.K. Pradeep, CEO & Founder, NEUROFOCUS and Author, THE BUYING BRAIN, will present a keynote address on the Seven Dimensions for Shopper Marketing Excellence in Amsterdam, Netherlands, at the International Shopper Insights in Action event on October 24-26, 2012. To learn more about his session, visit www.shopperinsightsintl.com. We hope you can join Dr. Pradeep for a fascinating look into how consumer neuroscience is remaking marketing and retailing in the 21st century in October.
In the meantime, we have a copy of his book, The Buying Brain: Secrets for Selling to the Subconscious Mind, along with copy of Drinking from the Fire Hose: Making Smarter Decisions Without Drowning in Information by Christopher J. Frank and Paul F. Magnone, and The Shopper Economy: The New Way to Achieve Marketplace Success by Turning Behavior into Currency by Liz Crawford to giveaway to our community.
Please enter here to win the book set.