In this exclusive interview with Shopper Insights in Action’s Shopper TV—our official streamcast network — Vickie VanHurley, Ph.D., Packaging Design Supervisor at Meijer, discusses: - Research methodologies - Conventional notions of research - Shoppergraphics - Traditional research and its applications - And more! Watch this episode on the Shopper Channel and subscribe here!
ShopperTV: Vickie VanHurley, Meijer from Shopper Channel on Vimeo.
Editor’s note: The Shopper Channel is produced by the 12th Annual Shopper Insights in Action conference, taking place July 18-20, 2012, in Chicago, Il.
Official Hashtag: #Shopper360
For more information, to view the 2012 agenda or to register now, visit www.ShopperInsightsEvent.com.
Mention code to save an additional 15% off the standard rates: SHOPPER12BLOG
ABOUT THE INTERVIEWER
Marc Dresner is IIR USA’s sr. editor and special communication projects lead. He is the former executive editor of Research Business Report, a confidential newsletter for the market and consumer research industry. He may be reached at email@example.com. Follow him @mdrezz.