#FuseFactFriday: Keep Forgetting

Here at the Next Big Design blog, we're already looking forward to April when we will once again be heading to the FUSE conference. From now until April 18th, we're bringing back our popular feature from 2011: #FUSEFactFriday.

FUSE Fact Friday will highlight some of the key takeaways from the 2011 conference, including inspirational quotes, main themes and more. Each week, we'll dive in to our 2011 executive summary and remember some of our favorite presentations and moments from last year.

Today's FFF Fact is:
"Research the entire history [of something]…and then forget it!"

Renée Whitworth of Flood Creative wrote in our 2011 executive summary:

"Karim Rashid shared how he cheekily instructed his students to research the entire history of bent plywood…and then to forget it! He challenged us to “get rid of the shoe shine stand” if no one is using it."

You may be inspired by, say, a certain chair, and knowing the history of the form gives you an important base, but when you can put that knowledge aside and work from a blank slate, you can then come up with something more innovative.

To find out more about this year's FUSE, coming up in Chicago on April 18-20, visit the webpage. Plus, join us on Twitter, Facebook or LinkedIn to begin networking with the FUSE community now.



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