2012 CALL FOR PRESENTERS: FUSE: Design & Culture // Brand Identity & Packaging

Event Date: April 18-20, 2012

Location: JW Marriott, Chicago, IL

Submit a proposal to speak at the top industry event for brand strategists and designers.

The deadline has been extended to Wednesday, September 21st, 2011.

Your Opportunity

Production has begun for FUSE 2012. A top destination for designers, brand strategists and trend hunters, FUSE reveals extraordinary ideas about design, culture, branding and packaging. The FUSE experience will empower you to connect more meaningfully with your consumer through design and brand strategy.

Be informed. Be inspired. Build camaraderie.

We are actively recruiting speakers to bring FUSE to life in 2012. The submission deadline is Wednesday, September 21, 2011. Proposals will be accepted on a rolling basis so early submission is encouraged.

Added Bonus: All speakers will receive complimentary admission to the entire event (a $3,000+ value).

The Crowd: Each year, hundreds of leaders converge at FUSE to advance their brands, businesses and careers...and to get inspired by our speakers' stories. Attendees have a diverse set of expertise - graphic design, marketing strategy, brand management, package design, art direction, structural design, consumer insights, trend forecasting and design research. Industries represented include consumer packaged goods, retail, industrial manufacturing, technology, financial services and health care among others.

Presentation Options - These content areas will be addressed at FUSE 2012

Design & Creative

Brand Marketing & Strategy

Trends & Insights

Global Design & Branding

Social Media

Packaging

Packaging Research

New for 2012:

Industrial Design

Digital Design

Please do not feel limited by the list above. We are also happy to consider topics not listed here that you feel would add value and be appropriate.

Formats include

Standard presentation (30 - 45 minutes long)

Interactive ideation and brainstorming sessions to engage the audience in discussion (30 - 45 minutes long)

Panel with 3 - 4 people debating/discussing a particular topic (30 - 45 minutes long)

Speaker Benefits

Why do speakers want to be a part of FUSE? To:

Advance the purpose and value of using design to tell a brand's story

Position their company as one that values brand identity and design

Reinforce their own position as a leader

Share results of an exciting project

Network with other industry leaders and participate in high-level discussions

Submission Guidelines & Deadline

For consideration, please email Krista Vazquez at kvazquez@iirusa.com with the following information by Wednesday, September 21, 2011.

Proposed speaker name(s), job title(s), and company name(s)

Contact information including address, phone and e-mail

Title of presentation

Brief overview of the presentation (1 short paragraph plus 2 bullets that illustrate audience takeaways): Please note: if your proposal is selected, portions of this description will be printed in the brochure and used online to promote your participation

Brief speaker biography

Special Notice to Vendors, Consultants & Solution Providers

Whether you are looking to build awareness, generate new business or strengthen existing relationships- a presence at FUSE will help you achieve your goals. Be at the right place at the right time. A limited number of sessions on the program are reserved for our event sponsors. Solution providers who wish to become part of the program should contact Sarene Yablonsky at at 646-895-7474 or syablonsky@iirusa.com.

Due to the high volume of responses, we are unable to respond to each submission. All those selected to participate as speakers will be notified shortly after the deadline.

Thank you for your interest in FUSE. Check back for updates on the program at www.iirusa.com/fuse.

All the best,

The FUSE Event Team

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1 comments:

B-Brand Design said...

Yes Brand vs. Private Brand is a good topic for discussion. Here for the topic you really put some remarkable information. Now I am also thinking about your questions on the brand asset.

Packaging Design

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