The Love of Lego

Not to undercut the gals from Lego at their presentation this morning, but here are three additional instances off the top of my head for inspirational uses of Lego.

8-Bit Trip by Rymdreglage
(they showed this one briefly, but trust me, you have to see the whole video)

Honda "Jazz" ad

The Berlin Repair Manifesto, wherein a student fixes crumbling buildings, and patches WWII bullet holes around Berlin, using Lego bricks as mortar. Who says innovation has to use the latest tools? After all, folks are still using pencil and paper, no? Man, I still love Lego.

Prescott Perez-Fox is a designer and blogger in New York. This post also appears on his blog,



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