According to Parade, Lady Gaga will work with Polaroid to design a new camera that will incorporate botht he old instant print capabilities of Polaroid and a new digital function that will store pictures. She's focusing on bringing the instant picture form back as an option for those with cameras.
She also stated: "Well, I'm definitely a Polaroid camera girl," she said. "I really believe in the lifestyle and injecting the things that I love into [this]. ... For me, what I'm really excited about is bringing back the artistry and the nature of Polaroid."