Meet Stella: Not New But Improved


In Sunday's New York Times, writer Allison Arieff introduced us to Stella, a giraffe bath toy that looks old fashioned but contains some very modern elements. The product, which contains Renuva (a soy-based alternative to polyurethane) is a step forward in creating items that are more sustainable and healthful. Arieff writes, while Stella is one of a kind, designed for W.W.F.’s auction, it also functions as a compelling example for designers and manufacturers of Renuva’s potential uses. In this way, product design becomes a way to highlight a new material and bring it to market.

To learn more about Stella and Renuva, please visit Arieff's original article here.

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