Coca Cola introduces new juice design worldwide

According to Earth Times, today Coca Cola revealed that they're introducing new package design for it's juice boxes across brands and throughout the world. They're looking to create consistency while also cutting costs.

Guy Wollaert, General Manager, Global Juice Center, The Coca-Cola Company, stated,
“The scale and magnitude of this worldwide rebranding effort is significant for our juice business. “Our new, uniform packaging design system unites key brands in our juice portfolio, including Minute Maid, Del Valle, Andina and Cappy, under a single, iconic brand identity.”

Read the full article here.

1 comments:

thirstenders said...

Now then can also use a consistant sampling vehicle with their branding using the GravityPack from www.thirstenders.com
Where the pack would look like the consistant juice carton

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